Practice ideas delight and inspire SME think tank shows corporate communications on Facebook how companies become the positive headline, public relations, PR and sponsorship for this is often no time in day-to-day business for small and medium-sized enterprises. “The company SMEs” from Filderstadt shows on their Facebook fan page KMU.Hofmann that it may work differently, and with great success. It is interesting that it is new, innovative forms of advertising, such as for example guerilla marketing. Katja Hofmann, the owner of the SME”reveals the recipe for success: to make positive headlines is easier than often adopted regardless of the budget or the size of the company. It’s the right idea.
An example of a simple but funny advertising is a car wash: you 100 m before their headquarters a billboard set up with the text: Flash unit 100 m turn right. “A note from first Carwash 100 m left.” Practical ideas that excite and inspire from may 2012 reports SMEs”on the Facebook fan page regularly (twice a week) of successful marketing and promotional activities also small businesses. When choosing a topic, sustainable marketing and contemporary business ethics are on the agenda. How to win sympathy with initiative and social commitment and the positive feelings lead to customer loyalty, is the focus. “Engagement sympathy and fame win with an example from practice: the Baker fast became involved in the rebuilding of the Berlin Palace with the newly created lock pastries”. Thus succeeded in expressing the customer proximity and attachment to the city. Also, the entrepreneur wanted to engage also citizens with a small purse in castle building.
This action was the positive headline and various local media, as also the trade press reported. The marketing examples to inspire the reader to leave flat driven advertising motorways and courage make extraordinary, amazing and clever marketing ideas, the heads and Really reach people’s hearts. The trend to leave flat driven advertising highways to reach the customers, stops for a long time. From this interest in the idea of entrepreneurship by SMEs was born”, in seminars, lectures and coaching knowledge propagates, and puts on companies marketing strategies. The positive votes on SMEs”are numerous. Also prominent advocate report into Katja Hofmann’s book sponsorship”, for example, Mario Basler, football Europe champions. This among other things explains that there is no contradiction is to do good and to share economic interests, and Katja Hofmann demonstrates this in a way that is viable and irreversible courage. Many entrepreneurs think like Basel. SME”supports companies in designing and implementing an innovative marketing strategy. More information: Katja Hofmann SMEs-kreative marketing support Bruhlstrasse 35 70794 Filderstadt Tel. 07158-9134922 network you sign up with us on: SME YouTube channel: Amazon: Facebook: Xing: ………………………………………………………………………………………………. Infofilm: Effective marketing – just says #p/a/u/1 /-Acol1_xJIA interview by Katja Hofmann of the SWR television