Is not, it is high time to act. But how is traded, can in the long term affect on the success of the company or demise even his, even if the market situation long ago will have improved. A Indicator for many companies of SMEs is that the company know-how is often heavily dependent on the person. In times of crisis sites cancelled then quickly, to reduce overcapacity and to create liquidity. There is no information system, in the company the knowledge with the previous staff disappears forever. So, it is perhaps in the short term for the company once again manufactured interoperability, but in the medium and long term operation without special expertise is can catch up the advantage to competitors difficult, if at all. Therefore, it is important to know the pitfalls and opportunities they expect at the moment for the company.

In an online test, under, companies can check for free which traps arise at the moment or are prepared as well for the crisis. The test is based on scientific findings and experiences from a variety of rehabilitation and optimization projects. It takes account of the strategic positioning of the company, sales and marketing, finance and Controlling, purchasing, production and the staff area. The biggest problem is that many companies, especially small and medium-sized companies, not on a crisis were prepared, especially since the last fiscal year provided the most unexpected Prosperitaten. Many drew from the full, have made too little reserves or created structures that also ensure a company through a crisis.

But there are warning signs that companies reveal, when they are in a dangerous situation. Many can in time counteract in recognizing the danger before it is too late. The important thing is to not lose track in this economic situation, but to act, while others are still involved to handle the shock of the crisis. The more entrepreneurs realize what are the pitfalls as well as opportunities, the sooner we are immune from further bankruptcies and job losses and can emerge from the crisis. Contact: Dr. Anne-Katrin Straesser, aks business consulting : Cologne Tel. 0221-35 662-10, e-Mail: corporate profile aks business consulting advises companies of various industries and sizes in operational and strategic matters. The focus is the support in the areas of strategy, marketing, and processes. The Managing Director and PhD Economist Dr. Anne-Katrin Straesser worked even several years in sales and marketing, before she moved to her MBA at Oxford in the consulting industry. Here she worked at one of the largest consulting firms in Munich and Sydney, before she founded an own consulting.