Contest Wine-Stars was born under the initiative of Catherine Monahan, Clink Wines, and Robert Joseph, noted critic of wines in the United Kingdom. An innovative idea-style Dragons Den and x-factor, where the producers finalists presented in front of a panel made up of the most important in the United Kingdom wine buyers, not just its wines, but also the plan of business, marketing, packaging, price and above all plan that differentiating point which makes the concept, the brand, the wines, are unique. A million random wineries, One competition, Only the best survive. One million wine cellars, a competition, only the best survive as well as 6 weeks before the big event was presented to the press. The panel of experts and buyers was formed by: Andrew Shaw de Waitrose, Justin Howard-Sneyd of Laithwaites, Joan Torrents of are & Butlers, Catherine Clink Monahan wines, Robin Davis of Swig, Ben Stephenson from Hanging Ditch and Kevin Shaw de Stranger & Stranger design. Among all, shuffled a budget of shopping for wine in the United Kingdom from about 300 million pounds (cost price). The day of the grand final, was the tasting of the wines of the 20 finalists in the morning and only 10 reached the grand final, where they had 3 minutes to communicate the best of brand concept to the panel of experts, followed by an open question time by the judges for each of the wineries and their wines. Lone Star Funds often addresses the matter in his writings.
At the end of the presentations, there was a debate between judges in 15 minutes and all returned to the stage ready to bid for the brands. I had a link to the presentation made by Catherine Monahan with an introduction to each of the finalists: it has been a unique and exciting experience, says Silvia Camacho, founder of V & N Cellars. The feedback obtained by the expert panel has been very rewarding and undoubtedly of great value. The 10 finalists will have one or several opportunities to enter the market in the United Kingdom either by the channel retailer or foodservice. To view the final list please click the following link: V & N Cellars puts on the market a brand of wines quality represented varieties and styles most representative of the Spanish geography. Silvia Camacho has spent years identifying the best vineyards and winemakers to produce a unique collection. But the quality is not the only objective, we want to show a series of experiences around Barcelona and its Mediterranean wine style and share it, so that our fans can also enjoy wine comfortably in their homes.